Giving Without Expectation
(A Source of Endless Referrals)
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Bob Burg, Guest Author
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The typical question most salespeople ask themselves before giving someone a referral, or doing any type of kindness is,
"If I do this for him, what will he do for me?" Instead, see how much you can give without expecting anything in return.
Why? Because, as speaker and author, Jim Pancero (www.Pancero.com) says,
"You cannot give yourself away." In other words, long before you've expended your resources, much, much more will already have come back to you.
Directly from everyone you've helped? Certainly not. But bounty will come from three sources (Of course it's all ultimately from One Source, but
you know what I mean);
#1 in direct referrals from some of those to whom you have given referrals.
#2 in referrals from the referrals that you received from #1. And. . .
#3 in the general population that hears about you from those whose lives you somehow touch. I love how my friend, the noted business coach and
networking authority, Leni Chauvin
(www.SuperStarNetworking.com) describes it
(I'm paraphrasing here - Leni says it beter): "You'll soon be the one others call to ask for advice. They'll tell you that "Mary told me you'd know where to. . . "
Once that starts happening, the momentum is with you. Referrals will gush from the fountain of prosperity. The best part is that you did it
through giving first and teaching (by example) others how to do the same.
Copyright © - Bob Burg - Reprinted with permission. Bob Burg (www.Burg.com) is author of
Endless Referrals: Network Your Everyday Contacts into Sales,
Winning Without Intimidation and
The Success Formula.
Click on a book title link to place an order
Endless Referrals: Network Your Everyday Contacts into Sales - Bob Burg - This book will show you how to
network to advance your career, set up win-win cross promotions, start your own formal networking associations,
even soup up customer service. This powerful guide shares carefully cultivated secrets on networking anywhere,
utilizing the telephone, following up, and communicating one-on-one.
Larry's Review: My friend, Bob Burg, is a Master Networker! Follow his
guidelines to complete business and personal success. Highly Recommended!
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If you would like to talk
one-on-one with Larry James about relationship issues related to this article, you are invited to arrange for a
private coaching session by telephone. Go to Networking Coaching
for specific details.
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Networking is. . . using your creative talents to help others achieve their goals as you cultivate a
network of people strategically positioned to support you in your goals. . .
expecting nothing in return! - Larry James
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